Storytelling in Marketing with Marketing Expert Bill Grant

Preach Jacobs engages in a dynamic conversation with Bill Grant, founder of the As Told By marketing agency. They explore the nuances of storytelling in marketing, the significance of subcultures, and the unique aspects of South Carolina's creative scene. The discussion also delves into karaoke as a form of artistic expression, the challenges faced by filmmakers in South Carolina, and practical advice for aspiring creatives. Throughout the conversation, the importance of authenticity and connection in storytelling is emphasized, alongside the complexities of separating art from the artist in today's cultural landscape.